You search Nunkio Collective and find something unexpected.
Your business is already there.
Don’t panic.
That’s actually a good thing.
Nunkio Collective includes public business information to help people discover practitioners and service businesses.
If your business already has a listing, claiming it gives you control over how your business appears and lets you make sure potential clients are seeing the right information.
Here’s why it’s worth doing.
First: what does “claiming” a listing mean?
Claiming simply means verifying that you are connected to the business or practice listed.
Once your claim has been approved, you can manage the information associated with that profile rather than leaving it as an unclaimed listing.
You’re not creating a second business.
You’re taking ownership of the existing profile.
Make sure your information is accurate
Business details change.
Phone numbers change.
Websites change.
People move premises.
Opening hours change.
Services evolve.
And information available online isn’t always completely accurate.
Claiming your listing gives you the opportunity to review what is there and correct anything that needs updating.
That’s good for you and for the people trying to find you.
Tell people what you actually do
A business name rarely tells the whole story.
Potential clients want to know what services you offer.
A claimed listing allows you to give people much more useful information about your business.
Instead of someone simply seeing:
Jane Smith
they might see that Jane is a sports massage therapist specialising in runners, operates from two locations and offers evening appointments.
That’s far more useful.
Help the right clients find you
The more accurate your listing is, the more useful it can be in search.
If someone searches for a particular service, your business needs to clearly indicate that you provide it.
If someone is searching in your area, your location needs to be correct.
If you operate from several locations, those need to be represented properly too.
Good information helps connect the right searches with the right businesses.
Add the details that build trust
Someone discovering your business for the first time may want to know a little more before contacting you.
Your listing can help with that.
Depending on your business, you may be able to provide information such as:
- business description
- practitioner information
- services
- locations
- contact information
- website
- social media links
- photographs
- other relevant business details
Together, these give potential clients a better understanding of who you are.
Make it easier to contact you
One of the main purposes of a directory is to turn discovery into connection.
Someone finds your profile.
They like what they see.
Now they need a clear way to reach you.
Incorrect contact details can mean lost enquiries without you ever knowing they happened.
Claiming your listing gives you the chance to make sure the path from “I found you” to “I’d like to contact you” actually works.
Manage your reputation
Reviews can play an important role in how people choose service providers.
A claimed business profile gives you a clear connection between your business and the reputation being built around it.
Positive client experiences become part of your public profile and can help future clients feel more confident about getting in touch.
Avoid duplicate listings
Before creating a brand-new profile, always search Nunkio Collective first.
Your business may already be listed.
If it is, claim that profile rather than creating another one.
Duplicate listings make search results confusing and can split information and reviews across several profiles.
One accurate, complete listing is far more useful than two incomplete ones.
What if you’re an individual practitioner within a business?
You may need both kinds of information represented.
A business listing describes the practice or company.
A practitioner profile identifies the individual professional.
This is useful when clients may specifically search for a person rather than only the business they work from.
Nunkio Collective is designed to support both.
What if your business has more than one location?
You shouldn’t have to pretend that your business exists in only one place.
Businesses can operate from several locations while still belonging to the same organisation.
Correct location information also helps potential clients discover the branch or practice location most convenient for them.
Being listed gives you another way to be discovered
Your website is important.
Your Google Business Profile is important.
Social media can be important.
But people don’t all discover businesses in the same way.
Nunkio Collective gives you another route.
Someone may search by your profession.
Your service.
Your name.
Your business name.
Or simply what’s available nearby.
Every relevant place your business can be discovered creates another opportunity for the right client to find you.
Claim your place in the Collective
If your business is already listed, take a few minutes to claim it.
Check the details.
Complete your profile.
Make sure people can find you and contact you.
And if you’re not in the directory yet, you can create your own listing.
Your clients are searching. Make sure they can find you.
